Years after attending the trucking convention, the Optic Nerve crew hit the road to gather material for a trucking documentary.Lynn Adler
“Our group thought it would be interesting to explore different cultural parts of America that people don’t know much about unless you’re in them,” recalled Lynn Adler, part of the film collective Optic Nerve, when we spoke last week. One of the subcultures that caught their attention was truck driving.
“Trucking seemed to encapsulate a lot of the drama people had about being independent, about being free,” Adler said. That included freedom from unions or confining factory work. Truckers seemed to be “just regular folks who wanted to make a living. We got really interested in the myths and realities of that whole world.”
Lynn Adler still does some work with Ideas in Motion, the video production firm that grew out of Optic Nerve.
Hollywood got on the bandwagon, delivering “Duel” in 1971, “White Line Fever” in 1975, “Convoy” in 1976 and “Smokey and the Bandit” in 1977. Optic Nerve wasn’t interested in making such full-length, fictional films, but they sensed trucking was a good fit for a documentary.
Their first window into that world came with the 10th International Truck Show in 1974, right in San Francisco, where they were based. Interviews with exhibitors and attendees included plenty of comments about Overdrive magazine, then only 13 years old. Adler met Overdrive founder and long-time editor Mike Parkhurst at the show. There’s also talk of a major trucking shutdown – “The next step is anarchy!” says one interviewee.
Read more in Overdrive's weekly 60th-annversary series of lookbacks on trucking history, and that of the magazine itself, via this link.
And be sure to catch next Monday’s installment of Overdrive’s 60th anniversary series. We’ll feature more on Optic Nerve and the half-hour documentary the team produced after touring the nation to interview truckers at truck stops and their homes.