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I’d been seeing a lot of what people were doing on Facebook – it wasn’t interesting to me until I started friending truck drivers. I said, I’m going to make a Facebook page and put these clips on there – October 1 – September 30, I started the Facebook page and posted about have four or five clips there – 15-30 seconds long. I showed it to the friends that I have and it started going nuts. I had to close Facebook – if you’re on your computer and you get a notification – it was getting up to the top of the screen, it was going insane. Thousands by thousands an hour were likeing this page – 24 hours later it was just under 17,000 people.
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As reported last week in this profile of videographer and former driver Chris Fiffie, the Big Rig Videos creator this weekend was on hand for the Chrome Shop Mafia/4 State Trucks’ Guilty by Association Truck Show. Fiffie’s highlight reel went live on Youtube and the Big Rig Videos Facebook page earlier this week (see above). Likewise as previously reported, Fiffie today celebrated with fans of the Facebook page one year since the page launched. He tells his story in part in the video below.
When Fiffie spoke with Overdrive last week, he related the page’s launch in 2013 by mentioning how Facebook for a long time just “wasn’t interesting to me.” Until, that is, he “started friending truck drivers.” Ultimately, he took extra clips he’d worked with during his efforts shooting video and documenting truck shows for 4 State Trucks and the Chrome Shop Mafia, built the Big Rig Videos Facebook page and “put these clips on there.”
That happened one year ago today. “I started the Facebook page and posted about four or five clips there,” he said, “each around 15-30 seconds long. I showed it to the friends that I had, and it started going nuts” as notification blipped in at a rapid rate. “Thousands by thousands an hour,” he said, “were liking this page – 24 hours later it was just under 17,000 people.”
Fiffie’s well upward of 100K today. Here’s his personal thank-you to fans, posted today:
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