The commercial was also shown during last year’s Humanitarian Bowl, and WIT member companies Con-way, Schneider National and U.S. Xpress were also instrumental in the production, supplying still portraits of female drivers for use within it. You don’t have to be near a TV to see it, though. Check it out via the YouTube vid below.
The game kicks off at 3:30 p.m. Mountain time on the blue turf of Bronco Stadium at Boise State University. I’ll take the Bobcats. You?
[youtube kXgwGhfT-UY nolink]