Shell Rotella launches new fuel card

Shell Rotella announced this week the launch of the Shell Rotella Fuel Card in conjunction with the Multi Service Fuel Card.

The card offers savings and benefits designed to meet the needs of fleets and owner-operators across the United States and Canada. Cardholders will earn up to one MyMilesMatter mile per gallon purchased using the Shell Rotella Fuel Card. MyMilesMatter points can be redeemed for gift cards and Shell Rotella-branded merchandise.

"This is a milestone for Shell Rotella as we introduce the new Shell Rotella Fuel Card, a testament to our unwavering commitment to providing more for fleets and owner-operators," said Leigha Hughes, fleet sector marketing manager. "An important goal with this card is to empower fleets with tools and benefits that directly support and reward their hard work and dedication.”

Shell Rotella said cardholders can enjoy an average savings of 45 cents per gallon off the credit price at participating locations. The savings are based on actual discounted gallons purchased by all Multi Service Fuel Card customers in 2024. Actual savings by customers will vary. The new card is accepted at more than 8,900 locations across the United States and Canada.

Leveraging the Multi Service Fuel Card mobile app alongside the Shell Rotella Fuel Card gives operators visibility into the most up-to-date diesel pricing across the network while trip planning, while fleet managers can access transaction history and manage cards and users on the go.

To support business growth, the Shell Rotella Fuel Card offers multiple credit options and dedicated account management, ensuring that each customer receives personalized support and solutions tailored to their needs. The card also offers flexible billing statements, departmental billing to streamline accounting, and consolidated billing for a comprehensive overview of fuel expenses, all designed to support business operations.

With One-Time PIN functionality through the mobile app, the card also provides fraud protection from pump skimmers.

With features that enable the authorization of non-fuel items and set spend limitations, the new card offers comprehensive fuel management solutions, Shell Rotella said. Additionally, InstaMoney Checks provide a secure way for drivers to access cash for lumpers, repair shops, or tows.

[Related: Fuel payments providers boost theft protections amid card-skimming explosion]