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Load by phone: How operators are using online tools

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Updated Apr 17, 2013

For the previous part 1 of this three-part series, follow this link.

Landstar owner-operator Jackie Wormley sees the email-alert tools embedded in her company’s in-house load board as key to load planning. Running with her 5-inch Samsung Galaxy Note on a dedicated run from Iowa to Montana, she’s set up a saved search of the destination area for available loads, and if one pops up that meets her criteria and fits within her schedule for returning to Iowa for the next pickup, she’s likely to take it.

Wormley says the load alert tool is “something that follows you around” to help you make efficient decisions. Most loads in the Landstar system are posted with an associated rate, and Wormley easily can eliminate the time-consuming calls that posting her truck as available ahead of arrival can bring on. On traditional boards, drivers still are likely to have to work the phones to negotiate rates and find all available load details.

Owner-operator Jeff Zehrer has a trusted partner in such work – his wife, Debbie. Zehrer is leased to Osakis, Minn.-based Hensley Inc., pulling a dry van, but is involved in return-trip load selection. When he gets his outbound destination from his home base, Debbie is back in the home office posting his truck as available on the date it’s slated to arrive at its destination.

The couple has accounts with TruckersEdge and GetLoaded and can access the Internet Truckstop board via Hensley’s account. “Debbie puts herself down as the contact” on loads to handle phone calls while Zehrer’s running. “We just absolutely love it,” he says. “Sometimes we’re getting calls five and six days before I even get there.”

While “some guys just don’t like getting all the calls” a posting can yield, Zehrer believes his advance legwork marks him in the minds of brokers and/or shippers using the boards. “The people that do call us seem to respect us more because we’re thinking three to five days in advance,” he says.

Second Wind independent owner-operator Greg Trott, based in DeLand, Fla., uses load boards sparingly to supplement his regular sources for reefer freight, including brokers with Coyote Logistics and Diel-Jerue Logistics. Trott has accounts with both GetLoaded and Internet Truckstop.